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Introduction to global business : understanding the international environment and global business functions Julian E. Gaspar [and five others].

By: Contributor(s): Material type: TextTextPublication details: Boston, MA : Cengage, 2023.Edition: Third editionDescription: xx, 428 pages : illustrations and maps ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780357717011.
Subject(s): LOC classification:
  • HD 62.4 G37 2023
Contents:
Part I : Foundations of global business. Chapter 1 : The rise of globalization -- Chapter 2 : The evolution of international business -- Chapter 3 : Regional economic integration -- Chapter 4 : The international flow of funds and exchange rates ; Part II : Global business environment. Chapter 5 : The cultural environment -- Chapter 6 : The legal and political environment of global business -- Chapter 7 : Corruption and ethics in global business ; Part III : Global business strategy and organization. Chapter 8 : Entry strategies in global business -- Chapter 9 : Control of global business -- Chapter 10 : The organization of global business ; Part IV : Managing global business. Chapter 11. Global human resource management -- Chapter 12 : Global marketing -- Chapter 13 : Global operations and supply-chain management -- Chapter 14 : Global financial management -- Chapter 15 : Accounting and taxation in global business.
Summary: This book involves many challenges for both instructors and students. The goal of Introduction to Global Business is to provide you with the keys to success that will lead to a rewarding educational experience and set the stage for pursuing a successful domestic or international business career. Any business, big or small, is fraught with risk, and unless students have a clear appreciation of the global business environment, they will be taking unnecessary risk, which could lead to failure. The global business environment is constantly changing. Studying the foundations of globalization - shift in geopolitical alliances, active role of global policy institutions, and advances in information technologyโ€”is also crucial to business success. Gaspar et al. Introduction to Global Business, 3e introduces comprehensively the international business environment and the associated functional tools needed to better prepare students for a career in international business affairs. The text flows smoothly and clearly from analyzing international economic and business concepts to its application, asking students to think critically before implementing their learning into real-world personal and professional applications. The purpose of this book is to introduce students to the fundamentals of globalization-and in a way that is interesting, relevant, and engaging, in the hope that they may develop the knowledge for a successful business career.
List(s) this item appears in: Manila New Acquisitions
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Holdings
Item type Current library Collection Call number Status Barcode
GS EMILIO AGUINALDO COLLEGE LIBRARY (MANILA CAMPUS) BUILDING 23 CIRCULATION SECTION Circulation GS HD 62.4 G37 2023 (Browse shelf(Opens below)) Available 029390

Includes indices.

Part I : Foundations of global business. Chapter 1 : The rise of globalization -- Chapter 2 : The evolution of international business -- Chapter 3 : Regional economic integration -- Chapter 4 : The international flow of funds and exchange rates ; Part II : Global business environment. Chapter 5 : The cultural environment -- Chapter 6 : The legal and political environment of global business -- Chapter 7 : Corruption and ethics in global business ; Part III : Global business strategy and organization. Chapter 8 : Entry strategies in global business -- Chapter 9 : Control of global business -- Chapter 10 : The organization of global business ; Part IV : Managing global business. Chapter 11. Global human resource management -- Chapter 12 : Global marketing -- Chapter 13 : Global operations and supply-chain management -- Chapter 14 : Global financial management -- Chapter 15 : Accounting and taxation in global business.

This book involves many challenges for both instructors and students. The goal of Introduction to Global Business is to provide you with the keys to success that will lead to a rewarding educational experience and set the stage for pursuing a successful domestic or international business career. Any business, big or small, is fraught with risk, and unless students have a clear appreciation of the global business environment, they will be taking unnecessary risk, which could lead to failure. The global business environment is constantly changing. Studying the foundations of globalization - shift in geopolitical alliances, active role of global policy institutions, and advances in information technologyโ€”is also crucial to business success. Gaspar et al. Introduction to Global Business, 3e introduces comprehensively the international business environment and the associated functional tools needed to better prepare students for a career in international business affairs. The text flows smoothly and clearly from analyzing international economic and business concepts to its application, asking students to think critically before implementing their learning into real-world personal and professional applications. The purpose of this book is to introduce students to the fundamentals of globalization-and in a way that is interesting, relevant, and engaging, in the hope that they may develop the knowledge for a successful business career.

Graduate School PhD Business Management Global Leadership and Corporate Governance

English.

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